Tokenomics 101: Definitions, Mechanisms & Utilities to design your Token Economy in 2024

Tokenomics is an innovative field that sits in the intersection of Economics, Crypto, and Technology. For those new to the concept, Tokenomics is about designing systems that bring together the different interests of those holding digital tokens, and ensuring that the token value, usage, and adoption grow over time. 

Central to the philosophy of crypto tokenomics is the pursuit of long-term sustainability and fairness for everyone involved, something we still need to improve as an industry. Whether you are a crypto enthusiast or just a curious about digital currencies, learning about the fundamentals of tokenomics is essential to understanding how these digital currencies will create new opportunities and transform our financial landscape. 

Create your own in-depth tokenomics simulations and get valuable insights in less than 15 minutes with the Cenit Simulator tool
Tokenomics design simulator

Let’s start with some definitions

What is Tokenomics?

Tokenomics, a term born from merging 'token' and 'economics', is a new field about the rules that control how a cryptocurrency token works. It's about creating a specialized economy for each crypto project, focusing on the distribution, ownership and value accrual of these tokens. 

Tokenomics covers everything from the initial allocation of tokens, to defining their purpose, managing their supply, their practical use, and ensuring their stability through various mechanisms.

Understanding Tokenomics is crucial for everyone involved – whether you're creating a token, investing in one, or simply part of the broader community – as it helps determine if a token can maintain its value and effectiveness over time.

What is a Token? 

A token is a type of digital asset that is created, issued, and managed on a blockchain. It represents a unit of value and can serve various functions within its native ecosystem. Think of a token as a special kind of digital certificate that can represent many things – from a share in a project (security token), to a prepaid voucher for services (utility token), to a vote in how a blockchain project is run (governance token).

Most tokenomics projects typically encompass one or more of these three token types: 

  1. Utility Tokens: These tokens grant holders access to specific products, services or discounts within a blockchain project's ecosystem. A tokenomics example is the Filecoin token economy, which permits users to utilize file storage services within the Filecoin network
  2. Governance Tokens: These tokens give to their holders the right to participate in decision-making processes affecting the project's direction and policy. Possession of these tokens effectively grants a stake in the governance of the project.This kind of token is the one used in most DAOs tokenomics. A tokenomics example could be MKR token, MKR token holders can vote on decisions like fee adjustments and system upgrades in the Maker Protocol
  3. Security Tokens: These holdings represent a fraction of ownership in the asset they represent. This ownership often entitles you to a portion of the profits from that asset, similar to receiving dividends from stock ownership, interest or profit-sharing

Key elements on designing your tokenomics with examples

In order to design good tokenomics, there are five elements that should be taken care of: token utility, distribution, supply & valuation, incentives and other token mechanics.

Key elements tokenomics design

Token Utility

Utility refers to the practical use and functions of a token within its ecosystem. It's what makes a token valuable beyond mere speculation - whether it's granting access to certain functionalities, paying for services within the network, or representing some form of monetary or voting rights or privileges. A token's utility is often the principal value proposition for user adoption and demand. 

As mentioned above, each token type will have a different utility, some examples of good tokenomics:

  • Ethereum (ETH) is used to pay for transaction fees and computational services on the Ethereum network, as well as for network security with the proof of stake mechanism 
  • Basic Attention Token (BAT) used in the Brave browser, BAT rewards users for viewing advertisements and allows advertisers to pay for ad space, fostering a more efficient and privacy-focused advertising ecosystem
  • Chainlink (LINK) Chainlink's LINK token is used to pay for services on the Chainlink network, a decentralized oracle network that provides real-world data to smart contracts on the blockchain
  • Uniswap (UNI) UNI tokens grant holders governance rights within the Uniswap protocol, a decentralized finance (DeFi) platform, allowing them to vote on changes and upgrades to the protocol
  • Decentraland (MANA) MANA tokens are used to purchase virtual land and goods in Decentraland, a virtual reality platform powered by the Ethereum blockchain

Token Distribution 

How tokens are distributed plays a significant role in the success and sustainability of a project. It involves strategies to allocate tokens to various stakeholders including developers, investors, users and community. Proper distribution methods can ensure a fair and a broad circulation of tokens, avoiding concentration and promoting decentralization, which is vital for the token's credibility and protocol security.

Example of distribution methods: 

  • Token Vesting: Gradual release of tokens to founders and early investors to prevent market flooding. For instance, tokenvesting.com offers token vesting services
  • Airdrops: Free distribution of tokens to generate awareness or reward loyal customers, like the airdrops performed by Uniswap
  • Token Sales: Initial Coin Offerings (ICOs) or Security Token Offerings (STOs) for raising capital

Token Supply and Valuation

The supply mechanics and valuation strategies of a token are very important for its economic stability and investor appeal. These include defining the total and circulating supply of tokens, which directly impacts the token's scarcity and, with the proper utility, its market valuation. Understanding and managing the supply and valuation of tokens are essential for maintaining a balanced and sustainable token economy.

Supply and Valuation Factors:

  • Circulating Supply: Number of tokens currently available for trading in the market
  • Max Supply: The total number of tokens that will ever be created, like Bitcoin's 21 million limit
  • Market Cap: The total value of all tokens in circulation, calculated as current price multiplied by circulating supply
  • Fully Diluted Valuation: The value of the token assuming all tokens are in circulation

Token Incentives

Incentives are the mechanisms through which a token economy motivates participants to contribute positively to the network. These incentives must be carefully designed to align the interests of all stakeholders, including token holders, validators, operators, users, ensuring the long-term health and security of the blockchain.

Example of incentive Mechanisms: 

  • Liquidity Incentives: Rewards for providing liquidity to token pairs in decentralized exchanges
  • Staking Rewards: Offering rewards for holding and locking tokens to support network operations
  • Emissions: Minting and distribution of new tokens as rewards, for users, stakers, or providers, depending on the type of project

Token Mechanics

Token mechanics refer to the rules and functionalities embedded in the token's design, which govern its supply, demand, and overall economic model. These mechanics, such as token burning, buy-backs, staking rewards, are used to manage the token's circulation and value, with the objective to ensure its stability and attractiveness to holders.

Example of Token Mechanics: 

  • Burning: Destroying tokens to reduce supply and potentially increase value
  • Staking: Locking tokens to receive rewards or unlock new utilities
  • Buy-Backs: The project buys tokens from the market using the part of the profits from its value proposition, often to reduce supply and increase value
  • veToken: A mechanism where tokens are locked up for a certain period, and in return, users receive veTokens (voting-escrowed tokens). These veTokens often grant governance rights, higher staking rewards, or other privileges in the ecosystem. This power usually increases with the length of the lock-up period.

Our Value proposition and the evolution of tokenomics

In Cenit Finance we want to help you navigate the tokenomics world. When you are trying to create your economy, challenges commonly appear in the process of designing and understanding the impact of different token models. Questions like "How will various utilities affect my token's price?" or "What are the ideal tokenomics for my specific business model?" are often at the forefront. Additionally, identifying potential failure scenarios and effectively communicating the benefits of a token economy to a community is not easy with today’s tooling.

Traditionally, white papers and existing tools have been the go-to resources for simulating and understanding these complex systems. However, we've recognized that these methods are not sufficient and user-friendly for the needs of today's market. That’s why we created Cenit’s Simulation Engine: 

tokenomics simulation tool

Our simulation software is designed to help you not just understand your tokenomics, but also effectively communicate the power of your token economy, check it on our tokenomics website. We move beyond basic pie charts, instead offering a comprehensive and easy-to-use interactive dashboard. With our tool you can turn complex tokenomics designs into understandable and actionable insights, making it easier for everyone, from developers to investors, to understand the full potential of your Crypto tokenomics.

You can start your own simulations here.